What does the "Report Scheduler" feature in Marketing Cloud Intelligence enable?

The "Report Scheduler" feature in Marketing Cloud Intelligence is designed to automate the distribution of reports. This functionality allows users to set up reports to run on a predefined schedule, such as daily, weekly, or monthly. This means that individuals and teams can receive updated insights without having to manually generate or send reports every time new data is available. This automation not only saves time but also ensures that stakeholders consistently receive the most current information, enhancing decision-making processes and accountability in marketing efforts.

While real-time campaign monitoring provides immediate visibility into campaign performance, it does not involve the scheduling and distribution of reports. In-person report presentations require manual effort and setup, detracting from the automation aspect. Lastly, manual report creation involves generating reports without the convenience of scheduling, which in contrast to the Report Scheduler's capabilities, does not foster efficiency or timely updates.